The Brief:

Launch seasonal flyers for Wine Rack on FLIPP – a mobile flyer application that helps Canadians discover deals and savings.

The Execution:

To communicate effectively with savvy shoppers on FLIPP, we positioned Wine Rack as the ultimate destination for quality deals. The copy was clear and concise, making it easy to read and digest. Colourful iconography called out big saving opportunities for deal-seekers as they scrolled.